NCAA Allows Student Athlete Endorsements
The needle has been moved forward, and college athletics will benefit from this coming change.
Tuesday afternoon, the NCAA’s brass voted to allow college athletes to profit from their name, image and likeness “in a manner consistent with the collegiate model.”
The NCAA board has been tasked with figuring out ways to update the rules to adhere to this determination.
In a statement, board members said that the changes should “make sure student athletes have the same opportunities to make money as all other students.”
There has been more than a dozen states that have expressed want in making a rule similar to the one California passed in the last several months.
“We must embrace change to provide the best possible experience for college athletes,” Board Chairman Michael Drake said.
There still hasn’t been any updates on how players will be paid, and the NCAA has stated that the divisions will have until 2021 to implement these changes.